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SaaS Content Marketing Services
Senior-level content strategy and execution without the agency markup
Most SaaS companies hiring for content end up with one of two outcomes: an agency that assigns them a junior writer they'll never meet, or a freelancer who can write but can't think strategically. Neither gets you content that actually builds pipeline. I do both — the strategy and the writing — which means you get one person who's accountable for the whole thing, start to finish.
10+ years of content marketing
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No account managers. No bait-and-switch. Just content that converts.
Content Strategy
Before a single word gets written, we figure out which keywords your buyers are searching, how your content clusters should be structured, and what funnel stage each piece is meant to serve. Strategy first. Always.
Content Production
Blog posts, pillar pages, comparison pages, case studies — written by a senior specialist who's spent a decade in B2B SaaS, not handed off to whoever's available that week. The person you talk to is the person writing your content.
Content Program Management
For teams that need more than individual pieces. I run the editorial calendar, manage the brief system, maintain the publishing cadence, and keep the whole operation moving without you babysitting it.
How to get started
Let's keep it super simple.
01
Reach out
Tell me what you need
02
Talk
20 minutes, that's it
03
Scope
Deliverables and pricing, upfront
04
Start
Strategy before anything gets written
05
Publish
Content you're proud of
Don't just take my word for it. Here's what clients have to say about me...
Jesse is a godsend for Nomad. He helped us spin up valuable content production and social media management very quickly. He's a joy to work with -- always responsive, on time, and on point. Jesse acts like an owner as he's always suggesting new ideas and ways we can improve. I already knew this after working with him for 3 years at SendGrid & Twilio so he he was the first person I reached out to when we needed content and social media help! I highly recommend working with Jesse!
Since we started collaborating, we’ve seen real improvements in our organic traffic and keyword rankings. Jesse has an excellent eye for identifying ways to breathe new life into older blog posts, and his updates have led to noticeable gains in performance. He’s also jumped into new writing assignments with creativity, clarity, and a strong understanding of our audience.
Jesse is undoubtedly one of the most talented writers and content creators around. I've hired him time and time again for the past several years and he's still my first choice, regardless of the client or project. Jesse's work is damn near flawless: he manages to weave vivid, insightful storytelling throughout his content while steadfastly maintaining a staunch foundation of mechanics and SEO best practices. He also possesses a downright chameleon-like ability to adjust his tone to suit different verticals or audiences. And, yes, he's got the basics covered too: Meeting deadlines? Check. Quick addressing edits? Check. Easy to work with? Check. Look, I could keep singing Jesse's praises but let's wrap this up, shall we? Hire Jesse. Hire him now. You're welcome.
Founder & Fractional Head of Content, Organic GTM
Jesse is so great to work with! He showed an exceptional ability to quickly grasp complex technical concepts and translate them into clear, engaging articles that resonated with our target audience. Every piece he submits requires minimal revisions and is written with our target audiences in mind. Jesse is also incredibly easy to collaborate with--he communicates proactively, meets every deadline, and is always open to feedback.
A bit about me
I'm Jesse Sumrak. I'm a freelance B2B SaaS content writer and strategist with a decade of experience and a client list that includes Webflow, DigitalOcean, LaunchDarkly, Valimail, and a handful of other technical SaaS companies that needed content built for serious buyers.
My niche is developer tools, cybersecurity, email infrastructure, and the adjacent SaaS categories where depth matters. Not because I decided it sounded good on a services page, but because that's where I've spent my career.
Hiring me is different from hiring an agency. You get me. Not an account manager who translates your notes to a writer you'll never speak to. Not a senior strategist on the kickoff call and a junior writer on every piece after. One person who understands your product, your buyer, and your content goals. Someone who's directly responsible for the work that goes live.
If you're a B2B SaaS company that's ready to treat content as a serious growth channel instead of a checkbox, holler at me and we'll figure out if it's a fit.
